Nov. 13, 2025

Mastering YouTube for Real Estate - EP 11

Show Notes

Host Kimberly Falker sits down with seasoned Tampa Bay realtor Melanie Atkinson to unpack her seven-year YouTube journey, how evergreen content fueled long-term lead generation, and the realities behind balancing production, authenticity, and a thriving real estate career. Melanie shares insights on market shifts, data-driven storytelling, and why agents should focus on what truly serves buyers—not clickbait.

🎧 Hosted by: Kimberly Falker

👤 Guest:🖋 Melanie Atkinson – Tampa Bay Realtor & YouTube Creator

⭐ Guest BioMelanie Atkinson is a Tampa Bay real estate agent with over 17 years of experience and deep local expertise. She’s also the creator of the YouTube channel Melanie Loves Tampa Bay, where thousands turn to her for insights on the market, neighborhoods, and life in Florida. Originally from Ft. Myers and a Tampa resident for over 25 years, Melanie is a proud mom of three, a true “house geek,” and a fan of local events and adventures.

💡 Key Topics Covered

✔️ Building a YouTube channel as a real estate agent

✔️ The realities of production time, cost, and burnout

✔️ Why evergreen content creates long-term ROI

✔️ Data-centered storytelling vs. clickbait trends

✔️ How Melanie would rebuild her business in a new market

📇 Connect with Melanie:

🌐 Website → https://melanielovestampabay.com/

📘 Facebook → https://www.facebook.com/melanielovestampabay/

📷 Instagram → https://instagram.com/melanielovestampabay

📺 YouTube → https://www.youtube.com/c/melanielovestampabay

🎙 Follow Kimberly Falker – Rewriting Real Estate: