Jan. 29, 2026

Building a Scalable Real Estate Brand Through Faceless Video Marketing - EP 20

Show Notes

In this episode, we dive into the fascinating journey of a real estate agent in California's East Bay Area, who transitioned from barbering to real estate investing, eventually becoming a successful realtor. He shares his unique approach to content creation, focusing on 'faceless' home tours that highlight distinctive features of properties. By leveraging platforms like TikTok and Instagram, he has turned video marketing into a significant lead generation tool. The conversation covers the evolution of his strategy, overcoming challenges, maintaining consistency, and the potential of video marketing for new agents.

🎧 Hosted by: Kimberly Falker

👤 Guest:🖋 Roland Osage – Real Estate Agent & Video Marketing Strategist

⭐ Guest Bio

Roland Osage – Roland is a passionate Bay Area Realtor® and digital storyteller known for his vibrant love of historic homes and commitment to local culture. At East Bay Exclusive, Roland brings an innovative, detail-oriented approach to each transaction, blending market expertise with modern digital marketing to deliver compelling, client-focused results. His unique ability to spotlight homes through social media storytelling makes him a standout voice in today’s competitive landscape. Roland isn’t just selling homes—he’s elevating communities and reshaping the way people experience real estate.

💡 Key Topics Covered

✔️ Faceless video marketing for real estate

✔️ TikTok and Instagram growth strategies

✔️ Building authority through home tours

✔️ Content consistency without burnout

✔️ Converting views into real transactions

📇 Connect with Guest:

🌐 Website → https://www.eastbayexclusive.com/

📷 Instagram → https://instagram.com/roland_osage

📘 Facebook → https://facebook.com/rolandosage

🎙 Follow Kimberly Falker – Rewriting Real Estate:

🌎 Website → https://www.rewritingrealestate.com/