Building a Powerful Personal Brand Through Video, Faith & Community - EP 17
In this episode, Kimberly Falker sits down with top Arizona real estate leader Shannon Gillette to discuss building a standout personal brand through video marketing, faith-driven leadership, and intentional community service. Shannon shares her journey from new construction sales to leading a top all-women team, using YouTube and Instagram to dominate listing marketing, and why client events, culture, and service are the foundation of sustainable real estate success.
🎧 Hosted by: Kimberly Falker
👤 Guest:🖋 Shannon Gillette – Founder & Team Leader, The Gillette Group
💡 Key Topics Covered
✔️ Video-first listing marketing
✔️ Building trust through personal branding
✔️ YouTube and Instagram growth strategies
✔️ Client events and referral systems
✔️ Faith, leadership, and community impact
📇 Connect with Shannon Gillette:
🌐 Website → https://gillettegroupaz.com/
📱 Instagram → https://www.instagram.com/shannon_gillette/?hl=en
🔗 LinkedIn → https://www.linkedin.com/in/shannon-gillette-75260b9
🎙 Follow Kimberly Falker – Rewriting Real Estate:
🌎 Website → https://www.rewritingrealestate.com/
🔗 LinkedIn → https://www.linkedin.com/in/kimberly-falker-j-d-a342a166/
📘 Facebook → https://www.facebook.com/kimberlyhayslettfalker
📷 Instagram → https://www.instagram.com/kimberly_falker/
🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below!
⭐ Produced by Icons of Real Estate - https://iconsofrealestate.com/